marketing-trends

This year has brought with it a whole range of new trends in marketing. Constant developments in technology and changing consumer perceptions mean we need to continuously adapt our marketing

For companies aiming to grow their brand in today’s society, showcasing a commitment to inclusion, diversity and ethics can be an important success factor. With increasingly diverse and multicultural

In the ever-evolving landscape of digital marketing, The Marketing Millennials have carved out a unique niche. Leveraging the power of memes, the media company has built up a massive audience, now

Podcasts are a valuable content creation tool; with the right strategy, they can be leveraged to drive new leads and create business opportunities. However, in an era where almost everyone seems to

What if the secret to marketing success is not just what you say, but how quickly you can change your message? “Agile marketing” is a buzzword, but what’s behind it? Think about it. Everything moves

Here’s the thing: Agile isn’t just a buzzword or a methodology confined to software development anymore. It’s a mindset, a culture that’s increasingly being adopted across various domains, including

Multi-, cross-, and omnichannel marketing: At first glance, this just looks like a lot of channels – and the terms are often used as synonyms. But, in reality, these are three different concepts.

Peter M. Hofer, Founder and CEO of mediamid In an interview, mediamid CEO Peter M. Hofer explains the advantages of combining a DAM system such as M@RS with MARMIND Founded in 2003, software provider