Success Story: Springer Nature
One of the leading publishers of research worldwide, Springer Nature has 3,000 academic journals and 14,000 books published yearly in every niche, discipline, and field. Like many other large...
Success Story: Lufthansa Group
Efficient campaign management across multiple brands: Why Lufthansa Group uses Marmind The Lufthansa Group global marketing organization comprises of approximately 200 people in 50 different...
Efficient campaign management and budget planning: Why Groupe Mutuel uses Marmind
In the region of two days’ labor a month. That is the time Groupe Mutuel estimates that it saves on campaign planning with MARMIND. And that is just the beginning. Once budget planning and KPI...
Why Steiermark Tourismus uses Marmind
Which campaign is about to be launched? On which platforms? And what is the budget? The marketing team at Steiermark Tourismus & Standortmarketing GmbH (“Styria Tourism”) were looking to answer these...
Planning & steering to support further expansion and internationalization at REHAU
REHAU is a leading developer of polymer-based innovations and solutions in the construction, automotive and industrial sectors. Around 20,000 employees of the independent, family-owned company...
Why Rohde & Schwarz Relies On Marketing Resource Management
How can an enterprise with 12,300 employees spread all over the world bring greater clarity and transparency to its marketing? With Marketing Resource Management. After all, future challenges in...
Efficient Marketing Processes: Why Mondi Chose Marketing Resource Management
Typical Office Applications Are Not Suitable for Complex Marketing Processes Instead of continuing to target only large trading partners, Mondi now also focuses on attracting B2B end customers. This...
How Invesco Has Optimized Its Marketing Using Marmind
Getting more done with fewer resources: When investment management firm Invesco decided to introduce a campaign management tool to make its marketing more transparent for all team members, nobody...