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Get the new Forrester Now Tech Report Q1 2022

MARMIND has been added to Forrester’s Now Tech: Marketing Resource Management Q1 2022 report for the first time. Providing an overview of 28 Marketing Resource Management Providers, this report has been created to help marketers understand the value they can expect from an MRM provider, and to select one based on size and functionality.

Now Tech Q1 2022 Report: Marketing Resource Management

Defining the MRM category as “A tool or suite of tools that enables marketers to manage planning and budgeting, project and program management, collaboration and calendaring, content production, asset management, and performance analytics,” Forrester analyses in the report the MRM market based on market presence & primary functionality.

The latter is broken down into three segments:

Money tools

Budget allocation & spend management

People tools

Project management, collaboration & calendaring

Content tools

Storage, management & distribution

MARMIND has been listed in all three primary functionality segments in the just-released Now Tech Report 2022.

MARMIND’s sample customers were listed as AAA, Deutsche Telekom, Mondi & Sharp NEC Display Solutions Europe, and our vertical market focuses as Manufacturing, FMCG/retail and travel; financial services, insurance, and banking.